Magazine Photograph Circa 1920s: Photographer Unknown
This picture is of a flapper woman smoking a cigarette. One of the freedoms that the modern woman took on was smoking. Before the only women who smoked were “bad women.” The next biggest thing that the flapper changed about women was drinking habits. The flapper emerged during the age of prohibition and they were greatly different from the women a decade earlier, not only in their dress but in the fact that the flapper openly drank illegal alcohol and her foremother’s worked to get alcohol prohibited. Hollywood and pop culture did their part to make sure that they promoted this image of the modern woman. The lives of women were transforming in more ways than one, even though not all women adopted the flapper lifestyle. It was just young women that took to the flapper lifestyle; older women were transforming their lives also. The older women were going into the work place, or refusing to leave the jobs that they had taken over during the war. Even with this movement into the workforce and professionalism, seventy-five percent of African-American women were employed in domestic services, laundry and agriculture. Much legislation was passed for women’s rights in the work place, the United States Labor Department even established the Women’s Bureau during this decade.
Gale Group. “A New Woman Emerges After World War I,” American Journey Online: Women in America. 1999.